Event Sponsorship Sales: Opportunities in a Changing Market

Event sponsorship sales has always been dynamic, and today, the landscape is evolving in different ways for different people. After speaking with sponsorship sales professionals across the events industry this week, one thing became clear: the challenges in B2B sponsorship are diverse, but they also present opportunities for growth and improvement. What’s difficult for one…

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Who d’you know? 👀

I’m keen to connect with early-career professionals who’d be excited by a move into conference production. This is a fantastic opportunity for someone looking to build a career in the fast-paced world of B2B events and gain hands-on experience producing large-scale conferences. Do you know someone with 1+ years of commercial experience who could be…

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Events Industry Change: Are We Moving Too Fast?

The events industry is changing fast — but is your organisation supporting the people driving transformation? This blog explores why change often fails when it’s treated as a technology project rather than a human experience. Discover the five layers of culture that determine whether transformation succeeds – and what leaders can do to avoid burnout, disengagement and change fatigue.

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